• Hooked: How to Build Habit-Forming Products

    Author: Nir Eyal

    Hardcover, 256 pages
    Published 06 November, 2014 by Penguin Books Ltd

    Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? In this book, the author answers these questions with his years of research, consulting, and practical experience. It also provides readers with practical insights.

    3100 DA
    Out Of Stock

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